Mountain Dew Game Fuel: Press X to Chug Edition.

Hey, it’s that time again. That time where a certain beverage advertises a certain video game. Just in time for it’s release…

Shamelessly stolen from a Mountain Dew Wiki. Because of course that exists.

Yep, Mountain Dew Game Fuel makes its return. I’ve written about these in years past (here are my reviews of the 2012 and 2013 flavors), and I had totally forgotten that they were doing it again until very recently. Reviewing Game Fuel has become a tradition on this site, and I would be remiss if I forgot to cover this year’s model.

This year, Call of Duty: Advanced Warfare is our big sponsor, after Microsoft got dibs last year, forcing Activision to settle with Monster Energy cans with Call of Duty: Ghostbusters instead. You can read about that, and my virgin experience with Monster Energy here.

Something old, something new. It seems to be Mountain Dew's MO these days.

Something old, something new. It seems to be Mountain Dew’s MO these days.

So we have two flavors this time round: Citrus Cherry and Lemonade. I’ll make it quick on the Citrus Cherry, since it’s the same flavor as previous years: It tastes like Mountain Dew mixed in with a cherry tinge and gives an unexpected citrus aftertaste. I used to drink Squirt religiously, but I can barely tolerate drinking a glass of Citrus Cherry because of the excess citrus kick.

Because one should always taste test their drinks in a small glass. It's for maximum fancy.

Because one should always taste test their drinks in a small glass. It’s for maximum fancy.

As for Lemonade, it tastes like fizzy lemonade. It’s like having Tropicana lemonade if it was mixed with carbonated water instead of regular water, complete with the weird lemonade aftertaste that branded lemonade has. Certainly better than the Electrifying Berry of last year’s. I wish this was a regular flavor, it would be the only Mountain Dew-related flavor I’d actually drink!

Kevin Spacey’s visage does not make an appearance on the bottles, which is quite a shame. I would’ve been proud to say I owned a bottle of Mountain Dew with the star from House of Cards, but I guess he doesn’t sell soda compared to MILITARY DUDE WITH A STERN MILITARY FACE! OORAH!

For those reading this in 2020 or beyond: This post was made back in 2014, before Kevin Spacey got hit with a litany of sexual allegations around 2017 that basically tanked his career. Kevin Spacey is an abhorrent being for the acts he did. If they did actually feature him on the bottles, that is one bottle I would’ve immediately thrown away.

In hindsight, Activision dodged the biggest goddamn bullet by not featuring him on promotional material, including the Mountain Dew Game Fuel promotion, which they probably didn’t even have a say on what the packaging would be.

I still don’t get the fascination with having STERN MILITARY DUDE BEING ANGRY being the face of this game’s promotional material, though.

I shouldn't be surprised this kind of promotion exists, but it makes me laugh every single time.

I shouldn’t be surprised this kind of promotion exists, but it makes me laugh every single time.

 

This year, they brought back the “DewXP” concept where you can input codes to give you free XP or bonus goodies in Advanced Warfare‘s multiplayer mode, now called “FUEL UP FOR BATTLE.” I’m going to guess that you’ll likely get free emblems, gun skins or other things you can customize, all with the appropriate Mountain Dew and Doritos branding. (The link is no longer active as of 2020, as the promotion ended.)

Forgive me if I seem ignorant of what you can get out of the Fuel Up for Battle thing. Since I stopped following Call of Duty religiously not long after Black Ops, I couldn’t tell you what the multiplayer has, except it probably has XP, point streaks, weapon attachments, 10 game modes that everybody ignores except for Team Deathmatch and Search & Destroy; and 20 levels of Prestige for the hardcore players. It hasn’t changed much since Modern Warfare‘s multiplayer back in 2007. You play one, you play them all.

I wish I could be interested in Call of Duty: Advanced Warfare, but it just seems like a mish-mash of Black Ops II and Crysis 2 with some extra Hollywood flair. Since Call of Duty games come out every year and I can’t really afford games at full price, putting down $60 on a video game, plus the game’s DLC, and a subscription to Xbox Live or PlayStation Network seems like a ridiculous business preposition to me. (For those who might ask: Yes, I know the game is also on PC, but I have little faith of it being a good version, especially since how bad the PC version of Ghosts was from my experience during a Steam free weekend.)

It doesn't help that stuff like *this* exists in the game. This beats Ace Combat Assault Horizon for "most ridiculous quick-time event ever".

It doesn’t help that stuff like *this* exists. I could see what they were going for here, but these are just as ridiculous as the ones in Ace Combat: Assault Horizon.

Oh well, I can still drink these special flavors of Mountain Dew and write about them. It looks like Game Fuel is here to stay, complete with the gamer stereotype of chugging Dew and gobbling Doritos while you get that sweet XP. See you guys in 2015 when we do this once again with some other video game. Here’s hoping that Citrus Cherry doesn’t come back along with it.

B.J. Brown

B.J. Brown is the creator and sole writer on You Found a Secret Area. Casually writing since 2010, Fascinated by dumb things like game shows, music, and of course, video games. Also on Twitter. You can support their work on Ko-Fi or Patreon.

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