Tagged: die cast cars

2003’s Sega Hot Wheels, featuring your favorite Sega properties.

Back in late 2012, I wrote about Hot Wheels cars featuring iconic Atari brands. The cars featured were based on the 3-4 existing brands Atari already have milked dry but on rather dubious car brands. At the end of that post, I had mentioned that I also had some other Hot Wheels based on a video game brand, and that I’d get around to writing about them someday once I completed the set. Well, that time is now because I finally completed the whole set.

Hot Wheels cars were quite a fascination to me when I was younger. I grew up in the age of the wacky race tracks and those automated machines that moved the cars at high speeds. It was quite an entertaining toy, and naturally I ended up grabbing a bunch of them over the years.

When I bought the Atari Hot Wheels back in 2012, I wasn’t really expecting to have another set to complete. Since I had three out of the five, I thought it was a fairly easy goal to attain. After all, unless it’s from the 80s or earlier, the more recent cars don’t really have high demand, and thus are easy to snatch up for a few bucks each. After all, the Atari Hot Wheels only cost me $12.

But enough rambling, let’s take a look at the cars themselves:

So many interesting games to make as cars…

Much like the previous set I covered, these are all cars based on various Hot Wheels car lines or real cars. These cars give a perfect snapshot of Sega from this period. By this time Sega had already abandoned their console heritage after the Dreamcast floundered, beginning to publish games for their previous rivals the PlayStation 2 and the Xbox.  This was back when they were experimenting with old series frequently and making sequels to Dreamcast titles most people didn’t play originally. Here are the cars in question:

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Spotted: Atari Hot Wheels, at a local discount store near you.

Sometimes video games and toys make a bizarre combination. Over the years I’ve found a bunch of unusual crossovers of varying quality. But who knew that Atari, a brand basically running on fumes and nostalgia grabs, and Hot Wheels, a toy brand that became less about real cars and more about weird abominations, would join forces to make a nostalgic car collection that came out this year, of all things? I didn’t know until a friend of mine mentioned these to me.

Poor Centipede, getting stuck with such a janky toy car to be represented by.

I was tipped off to these from a friend at Hardcore Gaming 101, who found one of these at a Bi-Mart. Ah Bi-Mart, that podunk little chain of discount club stores based in the Pacific Northwest. Bi-Mart gives me that old-school vibe that reminds me of a supermarket that’s stuck in 1987. I even remember the TV commercials which looked so low budget you’d think they were made for public access. They’re still around, still shilling discounts much akin to your Big Lots or Grocery Outlet stores today.

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